JAMIE JONES

PARADISE SHOWS + COACHELLA 2023

Creative Direction • Visual Content • Lighting Direction • Creative Production

All of Us has been collaborating with Jamie Jones since 2023, exploring multiple creative avenues. Each project has strengthened our partnership, resulting in deeply rewarding and impactful work.

Our creative relationship with Jamie Jones began at Coachella 2023. We designed and produced the visual content for his performance on the renowned Sahara Tent stage and operated the lighting and video elements during the show, ensuring a seamless and immersive live experience.

In 2024, our latest collaboration focused on Jamie Jones’ international Paradise parties. Jamie Jones transforms venues into full-day immersive experiences with carefully curated lineups, culminating in his headline performance. These events take place in some of the world’s most iconic cities, including London, Buenos Aires, Los Angeles, and Dubai, and are designed to captivate audiences from start to finish.

All of Us was responsible for creating the visual content for these marathon 10-hour events. We developed a cohesive, captivating narrative that tied together the entire day’s musical journey. By designing dynamic scenic environments, we highlighted the scale of the video elements while guiding audiences through a compelling visual story.

All of Us Team

Creative Direction Alec Maassen & Ricardo Rojas

Lighting Direction Ricardo Rojas

Creative Producers Alec Maassen & Ricardo Rojas

Animation Nicholas Juister • Adam Knauer • Ricky Runfola • Ina Chen • Justin Hantz • Trevor Barton • Robert Gotham